Printful Profit Calculator US

Published fee rules reviewed:

Sources and calculation assumptions. Payment processing. Regulatory operating fee. Offsite Ads fee. Tax on Etsy fees (%).

Other costs per order

Add only costs not already included above. Allocate subscriptions, listing renewals, expected losses and overhead using your own sales assumptions.

Fee assumptions

Use a buyer-tax amount OR rate, never both. The rate scales with price and shipping; a fixed amount stays unchanged in price scenarios. Seller tax is deducted from tax-inclusive revenue. Use costs net of recoverable tax.

Fee tax is a uniform estimate on all modelled fees. Actual taxable fee categories and tax registration can change the amount; reconcile to your Etsy invoice.

Use 2.5% only when listing and payment-account currencies differ. Enter all amounts in the displayed currency; no live currency exchange is performed.

Estimated order profit
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Listing feeโ€“
Transaction fee (6.5%)โ€“
Payment processingโ€“
Offsite Ads fee (0%)โ€“
Tax on Etsy feesโ€“
Currency conversionโ€“
Seller-remitted taxโ€“
All entered operating costsโ€“
Total taken from the saleโ€“

Price for your target margin

To hit your 40% target margin, charge:

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Test the economics

Break-even listing price
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Profit with entered costs 10% higher
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Profit on a 15% Offsite Ads order
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Scenarios use your inputs and assume one completed order. Margin uses gross order revenue. These are sensitivity checks, not sales forecasts or probabilities.

One item per completed order. Use discounted prices and actual costs in the displayed currency. Presets and non-USD fee conversions are illustrative. Tax rates, currency conversion and allocated costs apply only as entered. This is an order estimate, not a tax return or payout reconciliation. Refunds, income tax and payment-provider charges are not automatically determined.

Fee rules checked 10 September 2026

Cost the full Printful fulfilment specification, including the options your customer actually orders. Compare its contribution after Etsy fees and shipping.

Calculate my estimate
โœ“ Estimated order profitโœ“ Illustrative product costs

How much profit do you keep with Printful and Etsy?

Your estimated order profit is customer revenue minus Etsy fees and the full Printful fulfilment bill. Enter product cost, shipping and any applicable extras or supplier tax. This Printful profit calculator measures the contribution from that order, not the shop's final taxable income.

Regional assumptions: US

US defaults use 3% + $0.25 payment processing, no regulatory operating fee and no tax on seller fees. Additional buyer sales tax can increase processing fees; enter it in the separate field. Your bank-account location determines the processing schedule.

US sales-tax collection by Etsy and tax on a Printful fulfilment invoice are separate items. Enter the former in buyer tax and include non-recoverable provider tax in costs when applicable; do not combine them in the Etsy fee-tax percentage.

Order revenue โˆ’ Etsy fees โˆ’ entered costs = estimated profit. Margin = estimated profit รท order revenue ร— 100.

Separate fulfilment cost from the Etsy remainder

Printful defines retail-price profit in relation to what the customer pays and what fulfilment costs. Selling on Etsy adds marketplace deductions to that comparison. The example below separates the customer payment, Etsy fees and illustrative Printful product-plus-shipping cost.

LineAmountWho takes it
Buyer pays$27.00Etsy checkout
Etsy fees (listing, transaction, processing)โˆ’ $3.02Etsy
After estimated Etsy fees$23.99Etsy
Provider base + shippingโˆ’ $17.50Printful
Estimated order profit$6.48 (24.0%)You

Scroll sideways to see every column.

Table uses the default assumptions, one item, no buyer tax and no Offsite Ads unless shown. Editing the calculator does not change this example.

See Printful's retail-price explanation for the provider-side calculation. The sample costs on this page are not live Printful quotes, and the Etsy remainder is not a prediction of your bank deposit.

Inputs for the Printful profit calculator

A blank product's starting cost is not enough when the order adds print placements, embroidery, labels or other fulfilment options. Build the specification first, then use its actual quote. Where a one-time setup charge applies, decide whether one order bears it or whether you will allocate it across a conservative number of orders.

Include only costs you actually incur and avoid charging the same setup expense twice. Product availability, eligible options and pricing can change, so use the quote for the exact variant and fulfilment destination rather than treating an example T-shirt as representative of every Printful product.

Compare one print placement with an upgraded offer

Imagine a US order sold for $35 with free shipping. A hypothetical base specification costs $14 to produce and $5 to deliver. With the default no-ad, no-tax Etsy assumptions, fees are $3.775 before display rounding and estimated contribution is $12.23.

If an optional decoration adds $3 to production and you keep the price unchanged, contribution drops by $3. If you also raise the price, percentage-based Etsy fees increase too. Test the upgraded offer as its own case instead of adding the full surcharge to expected profit.

Check whether shipping is shared or split

A cart containing different product categories can have a different fulfilment structure from one item. Use the actual order quote to establish shipping, packaging and any separate fulfilment charges. Do not assume the additional-item shipping amount for one product applies to every mixed basket.

For the single-item model here, enter the shipping charge attributable to that item. Multi-item order profitability needs basket-level treatment of shipping, listing quantities and the fixed processing fee, which should not be multiplied once per item without checking.

Evaluate discounts against the actual product mix

If you have access to a discounted rate or paid programme, compare the current quoted cost of the exact item with the alternative. A headline saving is not evidence that your shipping or every optional service receives the same discount.

Allocate any subscription across a realistic order count. As an arithmetic example, a $24 period cost spread over eight orders adds $3 to each order's cost; over 24 orders it adds $1. Use actual programme charges in place of those example numbers.

Keep a record of the offer you priced

Record product, variant, print specification, destination, shipping service, quoted cost and the date. That gives you a clear comparison when an invoice differs from your original estimate. It also prevents an older low-cost configuration from being reused for a more expensive customised listing.

Run the Etsy pricing calculator after changing the specification. For a provider comparison, enter a matching Printify quote in the Printify profit calculator. Compare the same customer offer; the calculator does not make a claim about provider quality.

Sources and calculation assumptions

Fee rules checked 10 September 2026. One item per completed order. Use discounted prices and actual costs in the displayed currency. Presets and non-USD fee conversions are illustrative. Tax rates, currency conversion and allocated costs apply only as entered. This is an order estimate, not a tax return or payout reconciliation. Refunds, income tax and payment-provider charges are not automatically determined.

Questions about Printful profit calculator

Does Printful's product price include shipping?
Check production and shipping separately in the actual quote. Do not assume the catalogue's starting product amount is the final delivered cost. Enter the quoted delivery amount in the shipping-cost field.
Are the Printful example costs current prices?
No. They are illustrative inputs used to show the fee and profit calculation. Replace them with the current cost for your product, size, colour, print options, destination and account pricing.
How do extra print placements affect profit?
Add their actual charge to product cost. If the retail price stays unchanged, an extra fulfilment dollar reduces contribution by a dollar. If you raise the retail price too, recalculate the percentage-based Etsy fees.
How should I include embroidery or setup costs?
Use the quote for the actual embroidery specification. Where a separate setup charge applies, allocate it to the order or across a conservative planned quantity. Avoid counting the same one-time charge in every order and again as overhead.
Does custom branding affect Printful margins?
It can when the selected branding option creates an additional charge. Include applicable costs from the fulfilment quote. Availability and price depend on the option and product; this tool does not assume branding is free or universally supported.
What if Printful ships an order in separate packages?
Use the actual combined fulfilment and shipping charges for the order. This single-item calculator does not infer split shipments. A multi-item basket also needs the correct listing quantities and one order-level fixed processing fee.
Does the calculator include Printful tax?
Not automatically as a separate tax calculation. Add non-recoverable supplier tax to entered costs when appropriate. The editable tax percentage in this calculator estimates tax on Etsy service fees, which is a different charge.
How do I calculate profit with a Printful discount?
Use the actual discounted production quote and verify which components qualify. Include any programme subscription allocation separately. A product discount should not be assumed to reduce shipping, taxes or all extra services.
Who is cheaper, Printify or Printful?
There is no single answer across all products and destinations. Match the specification, variant, print areas and shipping service, then compare current full quotes under identical Etsy assumptions. The comparison measures costs, not quality or delivery reliability.
Does this connect to my Printful account?
No. It calculates locally from numbers you enter and does not fetch private orders or product quotes. You must update the costs when your fulfilment specification or supplier pricing changes.